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Xanada Investments Expands Portfolio with Strategic Investment in Gamixter

Xanada Investments partners with Gamixter to enhance gaming revenue and retention through real-time engagement, transforming player involvement and reducing re-engagement costs.
November 14, 2024
By XANADA
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Gamixter Joins the Xanada Ecosystem

Xanada Investments has announced a strategic investment in Gamixter, a leading player in gaming retention solutions that maximize the value of each live session. This investment reflects Xanada’s commitment to fostering innovative solutions within the gaming industry, especially those that offer adaptable, high-impact results.

If you have a vision to bring to life in gaming, feel free to reach out at Projects@xanada.investments – we are always open to collaborations with visionary teams.

How Gamixter Aligns with Xanada’s Vision

Gamixter’s unique approach is centered on real-time engagement during live sessions. Unlike traditional re-engagement methods that require additional resources, Gamixter allows operators to engage players actively, maximizing each interaction for improved retention and revenue. This feature eliminates the need for costly re-engagement efforts, creating a smooth and efficient revenue pathway for gaming companies.

Gamixter’s adaptability also allows it to work across various platforms and technological infrastructures, proving especially valuable in regions with limited access to advanced tech. By integrating seamlessly, Gamixter empowers gaming companies to unlock the full potential of every session, making it an ideal addition to Xanada’s ecosystem.

Why Gamixter Stood Out

Gamixter’s unique strength is its focus on real-time, in-the-moment engagement, moving beyond the reactive approach of many gamification solutions. By capturing engagement as it happens, Gamixter creates new revenue opportunities and extends its value across diverse markets.

  • Real-Time Engagement: Transforms potential downtime into active revenue opportunities.
  • Efficient Design: Lightweight structure ensures performance without heavy resource demands.
  • Global Adaptability: Tailored for accessibility in markets with limited technological infrastructure.
  • Mobile-Friendly: Designed to support the growth of mobile gaming and meet the needs of diverse audiences.

What Leaders Say

Vladimir Malakchi, CEO & Managing Partner at Xanada Investments, shared his excitement:

“Gamixter’s real-time engagement strategy offers gaming businesses a distinct advantage, focusing on active sessions rather than reactive measures. By collaborating with Gamixter, we’re strengthening our ecosystem with a solution that’s flexible, high-impact, and geared for global reach.”

Andrey Beyerbah, CEO of Gamixter, commented:

“Joining forces with Xanada Investments allows us to scale our reach and keep delivering tools that drive growth and engagement. Gamixter’s real-time gamification is designed not just to increase revenue but to provide operators with a versatile, reliable solution that functions seamlessly across any platform.”

Gamification: A Core Element of Xanada’s Strategy

At Xanada Investments, gamification isn’t just an industry trend; it’s a critical driver for business growth. The gamification market is on a rapid rise, with a projected growth rate of 27.4% annually through 2027. Xanada Investments recognizes that this shift toward interactive engagement is essential for building lasting customer relationships and achieving long-term value. By making gamification central to our investment approach, we ensure that our portfolio companies stay ahead in the rapidly evolving gaming sector.

What’s Next for Gamixter

This investment will help Gamixter expand its reach, refine its product, and strengthen its position as a market leader in emerging regions. With Xanada’s extensive resources, Gamixter is well-equipped to enter new markets, scale efficiently, and continue to deliver solutions that meet the evolving needs of the gaming world.

If your project aligns with our vision or you’re interested in collaborating with Gamixter, don’t hesitate to reach out at Projects@xanada.investments – we’re excited to hear from innovators shaping the future of gaming.

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